ESGI 188
Visual storytelling for a week of scientific problem-solving
Client
Basque Center for Applied Mathematics
Services
Brand Identity
I was in charge of designing the visual identity for BCAM’s participation in ESGI 188 – the European Study Group with Industry, held at the BAT B Accelerator Tower in Bilbao. This week-long event brought together mathematicians and companies to tackle real-world industrial challenges through collaborative, data-driven problem-solving.
My role was to visually support BCAM’s presence through creative direction and the design of a cohesive set of materials, including posters, social media graphics, digital screens, and a roll-up banner. The goal was to create an identity that felt both professional and dynamic—capturing the energy of innovation and the collaborative spirit of the event.
OUTCOME
The final designs helped BCAM stand out at the event while communicating the initiative’s relevance and scientific impact. A clean, modern visual language framed the dialogue between creativity and applied mathematics.
