UB Luthier

Urtzi Balantzategi is a luthier dedicated to the artisanal construction of doublebasses. In the past years, he has participated in two major international exhibitions for instrument makers: Mondomusica in Cremona and Klanggestalten in Berlin. He reached out to me to design a series of visual materials that would help him present his work in a clear, professional, and elegant way. Aligned with the quality and care that defines his craftsmanship.

For Mondomusica, we created a set of posters and social media visuals to promote his attendance and attract interest before and during the fair. For Klanggestalten, the focus shifted to on-site communication: I designed a roll-up banner and a printed flyer to introduce his practice to attendees, along with more digital content for Instagram. The entire visual approach was designed to be clean, calm, and respectful of the instruments’ detail, allowing the work to speak for itself.