Suministros Landaburu
A modernised identity for a family-run industrial supply business
Client
Suministros Landaburu
Services
Brand Identity
Suministros Landaburu is a family-owned company dedicated to the sale of industrial supplies. With a long-standing presence in their sector, they approached us with a clear goal: to update and modernize their visual identity while maintaining the essence and legacy of the original brand. One non-negotiable element was their iconic dolphin and screw symbol, which held sentimental and recognisable value—they wanted to keep it, but bring it into a more contemporary context.
During my time at Crisis Design Studio, I led the creative direction and execution of the full rebranding project. This included redesigning the brand identity, building a new brandbook, and designing a flexible set of templates for social media. I also handled the redesign of their website—creating a fresh layout, designing custom icons, and overseeing the art direction for their new photography, ensuring every detail aligned with the updated identity.
✹ Project developed at Crisis Design Studio
✹ Photography: Gorka Ortega
✹ Website: Crisis Design Studio
OUTCOME
The result is a refined and professional brand system that feels both current and rooted. Suministros Landaburu can now confidently present themselves across digital and print platforms without losing the family-run character that defines them.
